Reordering moves

You may decide to present these moves in the same sequence as they have been listed above but general writing practice in the discussion section varies considerably from one discipline to another, and even from one text to another, so you have the freedom to be creative. You can present the moves in a different sequence if this suits your purposes. You may even find that you initiate Move 3 and go through the various steps several times with different individual results. And like Swales’s CARS model for the introduction, the model described above gives no guidelines about length. By way of example, the following opening of a discussion section from a research paper on management science deals with Move 1 in one sentence and Move 2 in three.

Exemple adequatThe main objective of this study was to evaluate the cause-and-effect relationship between customer loyalty programmes and customer retention. The study found a strong and positive cause-and-effect relationship between customer loyalty programmes and customer retention. Loyalty programmes that are based on rewards for cumulative purchasing enhance retention. Such programmes encourage repeat buying and thereby improve retention rates by providing incentives for customers to purchase more frequently and in larger volumes. (From Bhakar & Nathani, 2015)

Universitat de Barcelona. Serveis Lingüístics
Darrera actualització: 18-7-2022
Recommended citation:
«Reordering moves» [en línia]. A: Llibre d’estil de la Universitat de Barcelona. Barcelona: Universitat de Barcelona. Serveis Lingüístics. <https://www.ub.edu/llibre-estil/criteri.php?id=3482> [consulta: 21 novembre 2024].