Master's degree in World heritage and cultural projects for development | Universitat de BarcelonaCultural Management Program

Master’s degree in World heritage and cultural projects for development

Credits: 60

Overview

The next 2020-2021 edition has been canceled due to the COVID’19 pandemic.

The Master’s degree in “World heritage and cultural projects for development” is being offered since 2013 with the aim to contribute to design of cultural projects, with a clear focus on development. Through both a theoretical and practical perspective, it analyses the social and economical impact of diverse strategies, cause-effect relationships which enhance the sustainability of projects and students are accompanied in the design of sustainable experiences, rooted in the respective communities. One of the main sectors of analysis is tangible and intangible heritage, with particular emphasis on those declared by the UNESCO as world heritage. Artistic, socio-communitarian, technological or cultural entrepreneurship (literature, audio-visual, musical, scenic, ethnologic or cultural tourism-oriented) projects are also analysed, together with their contribution to economic and social development and employment creation.

The Master’s degree has a double degree: a First level University Master’s Degree from the University of Turin and a university-specific Master’s degree from the University of Barcelona.

Number of ECTS credits:: 60
Format: blended learning
Language: Spanish (Students can present written work in Spanish, Catalan or English, and the Final Project also in French, Italian or Portuguese)
Duration: 1 academic year (oct-jul)
Academic access requirements: University graduates.
Cost: 5.900€
Career prospects: Manager of cultural and heritage projects

Methodology

Blended learning

The course consists of distance learning and eight weeks of face-to-face and intensive classes in Barcelona.

Advantages of distance learning:

Set your own study pace, education is tailored to the personal needs of each participant.
Developing skills of autonomy, self-control and dedication, time and work management, linked to the learning process, that are extremely useful in current professional practice.
Make access to high quality education possible to those people who live far away or dealing with time constraints.

Advantages of the 8 weeks on campus in Barcelona:

Interacting face-to-face with qualified professionals in the sector.
Networking with classmates, sharing and involving in a wide range of experiences.
Interacting and planning in groups, learning collectively and comparing different experiences and ideas.
Living for some weeks the dynamism of Barcelona, a cosmopolitan cultural metropolis with a wide range of interesting projects.

Programme

Module 1: Introduction to heritage management and development strategies (15 credits)

1.1. Introduction to concepts and social and political uses of culture and heritage

1.2. Introduction to political, management and dissemination models for culture and heritage

1.3. Presentation of the World Heritage system

1.4. Presentation of the sustainable development agenda

1.5. Introduction to different models and strategies for community cultural development

Module 2. Intervention models in cultural heritage (10 credits)

2.1. Intervention models for heritage and museums: development, trends and praxis

2.2. Intervention models in heritage areas

2.3. World Heritage system: concept, typology, declaration, preservation and praxis

2.4. Intangible heritage: concept and strategies for preservation and promotion

2.5. Models and criteria for heritage protection, enhancement and presentation

2.6. Practical cases workshop

Module 3. Economics of culture and development (10 credits)

3.1. Introduction to economics of culture and heritage

3.2. Public policies supporting culture and development

3.3. Cultural districts and creative economy

3.4. Models of local development and economic cooperation

3.5. Financing and economic resources

3.6. Practical cases workshop

Module 4. Strategic Project management and development (10 credits)

4.1. Strategic design of cultural projects: from diagnosis to planning

4.2. Legal tools for culture and heritage management and preservation

4.3. Communication, marketing and audience analysis

4.4. Production and resource management: planning, budgeting, human and material resources

4.5. Projects workshop

Module 5. Master’s Final Project (15 credits)

5.1 Workshop on the design of cultural projects for development

5.2 Preparation of the final master’s project

5.3 Presentation and defense of the final master’s project

Llegir més

Llegir menys

Our students say

“In the cold analysis, it’s possible to attest a strong commitment and human warmth” – Hugo Ortiz (Mexico)

“I learned that culture is much more than archeology; I learned to collect my thoughts and be more critical” – Janet Oshiro (Peru)

“Learnings: holistic perspective, constructive comparison, self-evaluation and there’s no magic solution for everything” – Carla Freile (Ecuador)

“I carry with me the passion for the sector and critical thinking. Don’t take anything for granted and question everything” – Santiago Claude (Chile)

“Thanks for opening our view on the world” – Cristian Agudello (Colombia)

Professional Profile

The programme is addressed to:

Professionals from the public and private sectors, United Nations agencies, foundations and NGOs in the field of culture, heritage and development.
Professionals involved in the design and management of heritage projects, interested in the experience of World Heritage declaratory and management
University graduates with a vocation of specialization in the cultural and heritage field
Teachers and researchers interested in the relationship between culture, heritage and community development from an applied perspective.

The minimum requirement for admission is an academic title of at least three years (equivalent to 180 ECTS).

Direction, coordination and invited professors

Lluís Bonet Agustí

Professor at the Department of Economics of the University of Barcelona.

Xavier Roigé

Professor at the Department of Social Anthropology of the University of Barcelona.

Enrico Bertacchini

Professor of economics, expert in the culture economy, co-director of the Master’s degree in “World heritage and cultural projects for development” of the University of Turin

Ricardo Álvarez

PhD Candidate in Cultural and Heritage Management at the University of Barcelona.

Juana Barber

Head of the Technical Office of Natural Parks of the Diputació de Barcelona and president of the Board of Managers of the Spanish Network of Biosphere Reserves

Oriol Beltran

Director of the Department of Social Anthropology, University of Barcelona.

Victor Bretón

Professor of Social Anthropology at the Universitat de Lleida, coordinator of the Interdisciplinary Group of Development Studies and Multiculturalism (GIEDEM) and associate researcher at the Latin American Faculty of Social Sciences (FLACSO)

Alejandra Canals

Cultural Manager and associate professor Master’s degree in Cultural heritage and museology at the University of Barcelona.

Tino Carreño

Professor at Department of Economics of the University of Barcelona and expert in management and production of music and performing arts festivals.

Montserrat Casanellas

Professor at the Department of Administrative Law, Procedural Law and Financial and Tax Law of the University of Barcelona.

Ramon Castells

Professor at the Department of Economics of the University of Barcelona and Director of Studies at Consell Nacional de la Cultura i de les Arts.

Jaume Colomer

Cultural consultant specialized in performing arts and director of BISSAP

Caroline Couret

Co-founder and Director of the Creative Tourism Network.

Omar Guzmán

Researcher in Cultural and Heritage Management and in the Laboratory of Heritage and Cultural Tourism at the University of Barcelona

Camila del Mármol

Professor at the Department of Social Anthropology of the University of Barcelona.

Maria Feliu

Lecturer in the Department of Social Sciences Teaching at the University of Barcelona and member of the Research Group on Didactics and Heritage

Xavier Greffe

Professor of Economics at the Panthéon-Sorbonne University – Paris 1. Author of reference books in culture and heritage economy.

Antoni Laporte

Director at ARTImetria.

Josep M. Mallarach

Doctor in biology and coordinator of the Silene Association, dedicated to study, disseminate and promote the spiritual and intangible cultural heritage of nature.

Mireia Mascarell

Projects Coordinator at Technology Consulting in Culture and Tourism, Eurecat.

Cristina Menegazzi

Project Officer at the Observatory of Syrian Cultural Heritage, UNESCO.

Àngel Mestres

Director at Trànsit projectes.

Ignasi Millet

Museologist, director of the company IMP preventive conservation

Jordi Pardo

Founding Partner of Nartex Barcelona.

Claudia Ranaboldo

Independent researcher and consultant in Platform of Biocultural Diversity and Territories

Teresa Sala

Coordinator of the Master’s degree in Management of cultural heritage and museology and professor of the Department of Art History of the Universitat de Barcelona. Expert in curating exhibitions.

Héctor Schargorodsky

Director of the Cultural Management Programme at the University of Buenos Aires.

Núria Serrat

Professor at the Department of Teaching and Learning and Educational Organization of the University of Barcelona.

David Throsby

Distinguished Professor of Economics at Macquarie University.

Jordi Tresserras

Professor at the Department of History and Archaeology of the University of Barcelona. Expert on Cultural Tourism. Director at IBERTUR and of the LABPATC of the University of Barcelona.

Fabien Van Geert

Deputy Director of the Department of Cultural Mediation and co-responsible for the Master’s degree in Museums and new media at the University of Paris 3, Sourbone Nouvelle.

Dolors Vidal

Professor at the Department of History and Art History of the University of Girona.

Anna Villarroya

Professor at the Department of Economics of the University of Barcelona

Calendar

Course calendar

Pre-enrollment: open for 2020-2021 course
Course start date: October 2020
Course end date: July 2021
Weeks on campus: from the 1th of February until the 26th of March 2021, Monday-Friday, from 09h30 to 14h and from 15h30 to 17h30.
Location: Faculty of Geography and History of the University of Barcelona, C/ Montalegre, 6 08001 Barcelona (location)

The organisation reserves the right to modify the scheduled dates. In this case, the secretary’s office will notify all participants as soon as possible.

Pre-enrollment and Enrollment

For pre-enrollment, contact to masterpatrimonio@ub.edu

Pre-sign up